"GREEN VILLAGE DESTINATION" DEVELOPMENT STRATEGY BASED ON ECGO BIKE IN PELAGA DISTRICT PETANG BADUNG BALI INDONESIA

Abstract

I Nyoman Sunarta, Putu Eka Wirawan, A.A Ayu Arun Suwi Arianty, Komang Ratih Tunjungsari, I Made Trisna Semara, Diena Mutiara Lemy, Sri Pujiastuti, Nuruddin.

In this era, there are many attractive tourist destinations, one of them is special interest tourism which is favored by tourists, one of them is Ecgo Bike-based tourism village in Pelaga Village, Petang District, Denpasar Bali. There are several tourism potentials, namely Agro Tourism, Bangkuk Tukad Bridge, Nungnung Waterfall, Asparagus Culture and Coffee Plantation. Most of the tourism potential offered is green tourism, but tourist visits have not increased, so the solution taken is to implement environmentally friendly transportation. The purpose of this study is to photograph the strategies undertaken by tourist destination managers in Pelaga Village as Ecgo-based Green Village Destinations Bike The method used is a Mix Method with data collection techniques in the form of observation, interviews, questionnaires and document studies. The results of this study indicate that Ecgo Bike-based tourism development strategies are expected to be able to maintain and preserve the economic, socio-cultural life of the community and the environment in the Village. Another important thing is the realization of activities that lead to the improvement of the welfare of the local community, for example through the application of Ecko-bike facilities to establish an active role of the community with tourists, so that the community is able to improve its economic level.